Our Audience

Checkpoint is designed to resonate with a broad, diverse, and global audience. As a multidimensional media brand, it engages children, educators, families, institutions, and cultural stakeholders through a range of carefully crafted content and platforms.

Checkpoint’s audience includes:

• Engagement in over 220 countries

• 150,000+ unique monthly visitors across digital platforms

• 35 million+ global plays of the Checkpoint Kids Bedtime Stories podcast

• Key Stage 2 learners as a primary educational focus

• Resources that are adaptable and inclusive, supporting Special Educational Needs and Disabilities (SEND)

• Teachers and early career professionals, seeking fresh and engaging learning tools

• Parents and carers supporting informal and home-based education

• Formal and informal learning environments, offering free (to schools), flexible resources

• Schools, universities, and global institutions aligned with educational and social goals

Checkpoint Learning materials are designed to be practical, curriculum-relevant, and scalable. They support a range of classroom and home-learning needs, ensuring teachers and carers have flexible tools to enhance engagement and achievement.

Checkpoint’s alignment with the United Nations Sustainable Development Goals—particularly SDGs 4 (Quality Education) and 9 (Industry, Innovation, and Infrastructure)—reinforces its value across educational and institutional settings. The brand’s heritage, including its connection to ArabicGamers, also ensures cultural relevance and accessibility, offering inclusive, bilingual content with global perspectives.

Checkpoint continues to grow a loyal and diverse audience by creating media and learning experiences that are accessible, inclusive, and purpose-driven—delivering content that is globally relevant and locally meaningful.