Checkpoint Podcasts Projections

These projections are based on current advertising models and previous campaigns Checkpoint has delivered. The information below outlines the projections for each brand property.

The podcasts which are available to advertising opportunities: Designing Digital Literacy, the Checkpoint Podcast, Audio Documentaries and Hit Play [to be released soon].

Pre-roll advertising (up to 15 secs) 1 podcast: 2 week: £3k 4 week: £5k

Pre-roll advertising (up to 15 secs) 2 podcasts: 2 week: £4500 4 week: £7000

Pre-roll advertising (up to 10 secs) 3 podcasts: 2 week: £6k 4 week: £8k

Pre-roll advertising (up to 10 secs) all podcasts: 2 week: £10k 4 week: £12k

Based on the above and assuming we sell half of our inventory at the 2 week advertising model for only one podcast in the year 2022/2023, gross return would be £69,000 GBP for that year.