Checkpoint Merchandise
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Checkpoint Merchandise
Checkpoint Merchandise represents an additional, mission-aligned revenue opportunity designed to extend the brand’s presence into physical products, while maintaining the integrity and cultural identity of the ecosystem.
The merchandise line has already been designed and developed, featuring original artwork, story-based themes, and content derived from Checkpoint’s wider narrative universe. Product categories include:
Illustrated storybooks
Branded stationery and notebooks
Posters and collector prints
Apparel and accessories
Status & Distribution
While a full merchandise store is in place, Checkpoint is not currently selling products. Low-cost or integrated sales solutions are currently being explored to ensure sustainability without upfront overheads.
The merchandise range has been created to:
Reflect the creative and educational ethos of Checkpoint
Offer sustainable, affordable, design-led products for families, educators, and fans
Support narrative and educational engagement beyond the screen
Provide an additional future revenue stream when commercially viable
Future Opportunities
Integrated BTC-based purchases via CheckpointHub and the Digital Asset Shop
Pop-up retail at exhibitions or learning conferences
Subscription-based physical packs aligned with digital learning content
CSR-sponsored educational merchandise bundles for schools or communities
Checkpoint’s merchandise offering is not simply a commercial add-on—it is a curated, creative extension of the brand’s storytelling, learning, and cultural mission. When activated, it will serve as both an accessible entry point and a tangible reinforcement of the Checkpoint experience.
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